© Bayern.by-Gert Krautbauer

Anja Kirig (DE)

Anja Kirig (1977) has been working as a trend researcher for the Zukunftsinstitut (Future Institute) since 2004. Her lectures focus on the new lifestyles and their specific need structures. She explains and substantiates the trends and developments in an illustrative and true-to-life manner.

Her focus is on tourism and leisure culture, neo-ecology and gender, as well as the food and gastronomy markets. She sees herself as a participant observer and combines sociological with journalistic and empirical methods for her work in order to detect new socio-cultural developments and trends.

7:00 p.m.